808 The Movie: And the beat goes on.

808 is a film documenting the rise and rise of the iconic Roland TR-808 drum machine. It premiered state-side almost two years ago at SXSW Film Festival, and premiered on UK soil at the British Film Institute last year. FINALLY, it has a worldwide release date. 808 will debut on December 9th as an Apple Music exclusive, before becoming available on iTunes Movies for download/rental on December 16th.

Produced by You Know Films (Alexander Dunn with Luke Bainbridge, Alex Noyer, Matthew Jarman), 808 documents the serious grooves that the drum machine has left across the music industry over the last 40 years. Narrated by the familiar tones of music face Zane Lowe, it features interviews with Afrika Bambaataa, Questlove, Pharrell, Rick Rubin, David Guetta, Phil Collins, Goldie and many more, who come together to geek-out over the much revered box of fun.

You can check out the trailer below, or take a look at my photos documenting the UK premiere at BFI London right here.

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